The world has become a 24/7 information autobahn. While you can still target your message to strike a particular audience, when you fire, it hits everybody. Every word, every press release, every news story can be seen by anyone, anywhere. So, if your news release says one thing and your letter to shareholders says another, which one will they believe? Westin Rinehart integrates and specializes in media relations, advocacy and government affairs; image and brand marketing. Our tactics include executive media training, crisis communications, issue management, opinion research, labor and legal public relations, grassroots organizing, ally development, brand development and coalition advocacy. In today's online world, we also strategically use websites, weblogs, online advertising and direct-mail campaigns built around an opt-in databases. We also have an Advocacy Division that can lobby a change in the law or prepare you for an appearance before a governmental entity that's looking for answers to an industry challenge or a recent scandal. Our job is to determine which tactics work best for your needs; your job is to simply enjoy the fruits of a fully-integrated communications plan. © 2004 Westin Rinehart Group. All Rights Reserved.