Reputation Management Our expertise is working with government and business leaders to anticipate and navigate tough, high-stakes situations. More and more CEOs now understand that protecting and cultivating a firm's reputation adds value and competitive advantage in the global marketplace oftentimes over a superior product, service or technology. We also can help you build strategic alliances or mobilize coalitions with interest groups, business organizations, political parties and non-governmental organizations, labor unions and academia. © 2004 Westin Rinehart Group. All Rights Reserved.